Corporate Events
Most often, PixelPixs is used in a way to promote brands to new customers. But a few corporate
clients have found it successful to reinforce a message to existing customers as well. During Super
Bowl XL, Prime Sport used PixelPixs at all of its corporate events its elite customers were invited to.
Not only did it provide entertainment at the parties, but it also reinforced the relationship by driving
the customer back to their website.
Another example of how PixelPixs enhances a corporate event is how it was used by the Super Bowl Host Committee. When the Super Bowl comes to town, it takes thousands of volunteers to pull it off. It is up to the Host Committee to find, train, and manage all of these volunteers - which means meeting after meeting after meeting. To keep it interesting for the volunteers at these corporate events, PixelPixs joined forces with the Detroit Lions' mascot, Rory, to entertain the crowds. Not only did the volunteers get Super Bowl branded photos with Rory, but the Host Committee could also collect useful insight as to suggestions and opinions on how things were working out.
One corporate event that was a win-win for all was Motorola's Employee Days. Before the PixelPixs system
set out on the Motorola NFL tour, we had to train the staff running the system. What better way to train
them than at a low-pressure event, such as their Employee Appreciation Day? The client provided PixelPixs
staff was able to train in a true event setting - with lines and questions galore - and the client could
see how PixelPixs excited the audience.
